Toyota’s Team for AIDS/LifeCycle
Since 2015, Toyota has been loaning as many as 70 vehicles to support staff and participants along the 545-mile AIDS/LifeCycle route.
This is now our second year of sending a team of cyclists and volunteers – made up of Toyota employees from across the country as well as friends and family.
The reasons that motivate us to ride are as unique as each team member. And together, our efforts directly support programs reducing new HIV infections and improving the quality of life for people living with HIV/AIDS.
The deadline to join the team as a cyclist has passed, but there’s still time to SIGN-UP as a “Roadie” volunteer or a Virtual Cyclist. You can do this! Consider it an opportunity to start your impossible and to be part of the world’s largest annual fundraising event for HIV/AIDS.
If you are a Toyota employee – or a friend or family member of someone who is – use the registration link to the right to join the team! Or click on an individual team member to learn why she or he rides, and to make a donation on their page. Donations to AIDS/LifeCycle are collected by individual team members, as each member is required to raise a minimum of $3,000 to participate.
Because of your support, we can help continue funding this life-saving work! Together, we can put an ends to HIV/AIDS!
A Brief History of Toyota’s Commitment to AIDS/LifeCycle:
Toyota has proudly sponsored AIDS/LifeCycle since 2015. Toyota’s sponsorship began when Pete Carey, while vice president and general manager, San Francisco Region for Toyota Motor North America (TMNA), and Justin Leach, manager, public relations at Toyota Financial Services (TFS) created a plan to lend 50 Toyota vehicles to AIDS/LifeCycle medical, media, staff, and support teams throughout the week.
The following year, Ryan Hines, now Senior Communications Analyst, Social Innovation for Toyota Motor North America, was contracted to manage the logistics of Toyota’s sponsorship in 2016.
“I was so incredibly moved by the community that I decided to sign up on my own as a cyclist for 2017,” said Ryan Hines, captain of Toyota’s first-ever AIDS/LifeCycle team in 2018. “There was no Toyota team at the time. When I started at the new Toyota headquarters in fall 2017, I wanted to grow our sponsorship – including inviting Toyota colleagues and friends to join me. My manager, Justin, and the entire team supported this endeavor, and TFS Remarketing was once again on board — this time determined to step up the number of vehicles loaned.”
One June 9, 2018, the team crossed the finish line in downtown Los Angeles – having raised over $40,000 and collectively cycled nearly 5,000 miles. Additionally, TFS Remarketing loaned 70 vehicles, a 35% increase compared to previous years. There was no shortage of tears of joy and of accomplishment!
A 2018 team member, Wendy Walker (Toyota Motor North America; Plano, TX), has returned as the Team Co-Captain for 2019! Walker rides for her brother Danny, who passed away of AIDS-related complications in 2005. Fellow 2018 Toyota Team cyclist Stephen Hughes (Toyota Research Institute; Silicon Valley, CA) joins her, as the team’s Co-Captain on the West coast.